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Chief Marketing / E-Commerce Rebel (CMO)

Zürich

Christoph, Eric, and 36 cacao farmers from Peru founded the social business ‘Choba Choba’ in 2015. Choba Choba is the first Swiss chocolate company, which is co-owned by cacao farmers. Our team in Bern works closely together with the farmers from Peru to revolutionize the chocolate industry by rendering it more sustainable. Become part of our chocolate revolution!

Responsibilities

As a member of the Executive Board and under the management of CEO Christoph Inauen, the CMO develops and implements Choba Choba’s marketing strategy and oversees all marketing operations.
Responsibilities:

  • Leading the marketing team
  • Budget planning and management
  • Define online and off-line marketing strategy and yearly marketing plans
  • Identifying, analyzing and executing growth opportunities, especially in the digital space
  • Leveraging data and analytics to drive insights
  • Developing KPI oriented campaigns with the team
  • Directing E-commerce / Webshop, digital marketing, content marketing, branding, lead generation / customer acquisition, revenue retention, community building, product management, market research

Requirements

  • 3-5 years experience as CMO (or similar) in the consumer good segment in the Swiss Market
  • Strong knowledge and experience in Digital Marketing, E-Commerce, Social Media, Content Marketing, Word of Mouth tactics, Webshop (Experience in Prestashop a plus)
  • Experience in the chocolate business a plus
  • Leadership and staff management skills
  • Strong network within Switzerland (agencies, freelancers, partners, industry, ...)
  • Understanding of market research and data analytics
  • Proficient in German and English
  • French and/or Spanish a plus
  • Proficient in Office and business software

Application

We are a young, innovative, and multicultural Team, which loves to work in a friendly and dynamic work climate. We are located in Bern /Breitenrain, where we are part of the ‘Innovationsdorf’- community. We value creativity, autonomy, and personal initiative.
Do you want to be part of the revolution? Send your complete application to
hr@chobachoba.com